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data product

Contacts

Transform fragmented data into connected insights. With Tamr’s Contacts data product, deliver a unified, contextualized view of relationships between individuals and organizations, helping you improve targeting, streamline operations, and uncover cross-sell and upsell opportunities.

 
2-Minute Product Demo

Leading Organizations Achieve Rapid, Measurable Results

“Once the data is connected, Tamr masters records in a day or less—fast, automated, and accurate. Having a trusted golden record is a huge unlock. For the first time, we can confidently say, ‘Here’s who we’re working with—and here’s how to better serve them.’”

Data Leader
Global Life Sciences Company

  • A leading B2B global life sciences company connected 17+ data sources and saw a 20% increase in overall data quality
  • A recruitment firm created a unified, trusted view of its data by replacing its manual linking process for company and employee data
  • A biopharmaceutical company enabled deeper insights into relationships between organizations and clinicians

Grow Your Business with Connected Data Across People and Organizations

 Tamr’s Contacts data product is a pre-configured application that utilizes our AI-native MDM platform capabilities to continuously improve enterprise data, delivering the best version of account and contact data to all consumption endpoints.

Relationship Intelligence

Map connections across people, brands, and organizations to reveal hidden opportunities. Understand how contacts relate to accounts, industries, and locations, enabling smarter targeting, recruitment, and business development.

Contact Verification & Enrichment

Continuously verify, update, and enrich contacts to ensure their accuracy and completeness. Enhance profiles with rich attributes—from employer affiliations to location data—for more effective outreach, analysis, and decision-making.

Use Case Flexibility

No use case is too niche. Tamr’s Contacts data product adapts to any “contact” definition—employee, customer, student, and more—within a single flexible model, supporting diverse business needs without re-tuning.

Real-Time Connectivity

Ensure every record is accurate, consistent, and connected to your CRM and other mission-critical systems, giving teams access to trusted, unified data about organizations, individuals, and relationships between them in real time.

Contacts FAQs

What challenges do organizations face when managing B2B contact data across systems?

The most common challenges with B2B contact data include fragmented, duplicate, and inconsistent records spread across data sources. Additionally, organizations often struggle to identify and maintain the connections between contacts and companies. These challenges cause a number of issues including inaccurate targeting, poor customer service, and missed revenue opportunities.

How does Tamr connect contacts to organizations and other entities?

Tamr’s Contacts data product surfaces relationships that enable teams to see the connections with and between organizations and other entities. With these unified views, teams can move beyond basic record-matching to reveal deeper, less obvious connections that drive greater business impact.

How does relationship intelligence improve targeting and business development?

Relationship intelligence uncovers the hidden networks in an organization’s data by mapping connections between contacts and the businesses, industries, and locations they relate to. These maps can reveal hidden connections leading to new revenue opportunities, more accurate targeting, improved business development, and stronger relationships.

How does Tamr support different definitions of a “contact” (such as customer, employee, student, etc.) across use cases?

Tamr enables organizations to define “contact” in many ways, whether it’s an employee, customer, student, and more. Tamr’s Contacts data product offers a flexible “organization-to-individual” model that easily supports different definitions and associated attributes without the need for re-tuning or extensive configuration.

How does real-time connectivity improve contact data accuracy and usability?

Real-time connectivity matches and resolves contact records while the data is still in motion, preventing duplicates from entering the system and ensuring that contacts remain accurate, up-to-date, and connected to business-critical systems such as the CRM, ERP, and more. Keeping contacts synchronized in real time also ensures optimal usability and utility by the people and AI agents interacting with these systems.

Powered by Tamr’s Innovative Technology

With a robust set of master data management capabilities, our Contacts data product is engineered to deliver fast time-to-value.

See for yourself

Get a free, no-obligation 30-minute demo of Tamr, and discover how our unique AI-native MDM solution can empower you to deliver data you can trust.

See for yourself

Get a free, no-obligation, 30-minute demo of Tamr, and discover how our unique AI-native MDM solution can empower you to deliver data you can trust.

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