B2B Customers Data Product Overview
Looking to improve your enterprise data quality and decision-making? Discover how Tamr’s B2B Customers data product quickly generates accurate, enriched golden records for your business entities.
Explore the Benefits
- Automate data cleaning, deduplication, and mastering for your enterprise records.
- Integrate and enrich your data seamlessly using trusted third-party sources.
- Make real-time updates and corrections to maintain consistent and reliable business data.
Explore the Benefits
- Automate data cleaning, deduplication, and mastering for your enterprise records.
- Integrate and enrich your data seamlessly using trusted third-party sources.
- Make real-time updates and corrections to maintain consistent and reliable business data.
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Tamr's B2B Customers data product is a pre-configured packaged application that utilizes our AI-native MDM platform capabilities to deliver the best version of your enterprise data to all consumption endpoints. Data products streamline the data cleaning, mastering, and enrichment process and produce output with minimal configuration required.
Here, you can see a golden record for Kroger. The Tamr ID is a unique identifier that links all the records for The Kroger Company across internal and external sources. Tamr evaluated all the data that exists across your sources and used advanced AI to generate this golden record. What is unique about this view is that it can be easily modified to fit your organization's needs in just a few clicks. Additionally, Tamr matched and enriched this record with trusted third-party data to fill in the gaps and improve data quality and reliability. This data has been used to provide a hierarchical view of the organizations related to Kroger that exist in your source data.
Now, every person and application in your organization has access to the latest B2B Customers data at any point in time. But what happens if one of the data users notices an error or a typo? How easy would it be for that user to make a change? Very. A business user can suggest an edit right away. While a curator can apply the change instantaneously.